If she can't
To increase support for female athletes. To champion greater media coverage and tackle the clear inequalities in the visibility and value of all women’s sport in New Zealand.
To change the culture and start to take women’s sport more seriously. We want women’s sport to be valued. That means by players and coaches as well as reporters, editors and academics. We want to challenge the ignorantly biased and sometimes, blatantly sexist culture that persists in New Zealand sports culture.
We want better stories to be published about women’s sport. We want more women in senior leadership positions. We want to support female journalists and give prime real estate to women’s sports coverage.
“When women’s sport
is just called sport.
That’ll be a day we can all celebrate.”
- Jacinda Ardern
RENAME THE BASIN RESERVE
If we’re serious about drawing attention to women’s sport then let’s do it on a scale never seen before. Let’s take our oldest and most famous cricket ground and call it the ‘Support Women’s Sport Basin Reserve’. By renaming this historic location we’ll be making a statement to the world. Show your support for women’s sport. Donate here to rename the basin reserve.
It took an earthquake to create the Basin Reserve. Let’s keep shaking things up.
"Raising the visibility of women’s sport is key to ensuring that we move New Zealand into a position where all women and girls gain equity of opportunity to participate, compete and build careers in sport and active recreation. To see an iconic sporting venue change its name to one that specifically supports women’s sport would be very exciting, no doubt it will cause quite a stir should the campaign be successful! We’re happy to provide our endorsement and will be encouraging donations to support the name change to the 'Support Women’s Sport Basin Reserve'.”
- Rachel Froggatt from WISPA
- Justin Lester
Former Tall Fern and Olympian, Megan was the first New Zealand woman to compete in the Women’s National Basketball Association (WNBA). Megan is currently the Head of Sponsorship at New Zealand Rugby and responsible for the brand activation of some of the biggest global sponsorships in world rugby. Megan graduated from the New Zealand Olympic Committee’s Women in Leadership course in 2018 and since then has been working with Jason Wells and EightyOne to drive the conversation of women’s visibility in sport and lead this initiative.
SARAH COWLEY ROSS
Sarah is a former athlete track and field athlete who has competed in the Commonwealth Games in 2006 and 2014 as well as the 2012 Summer Olympics, where she excelled in the heptathlon and high jump. Sarah now runs her own consultancy business and is a registered physiotherapist, sports presenter and columnist. Sarah graduated from the New Zealand Olympic Committee’s Women in Leadership course in 2018 and since then has been working with Jason Wells and EightyOne to drive the conversation of women’s visibility in sport and lead this initiative.